Strategic Insights Academy has provided overall communication support to the Alliance for a Green Revolution in Africa (AGRA) and its premier convening the event African Green Revolution Forum (AGRF) (2013-2016). This has included:
We have been part of developing progress and annual reports for AGRA namely the AGRA Progress Report 2007-2014 and the AGRA Annual Report 2014.
We worked with AGRA to produce a 30 minute video clip and short videos on success stories and lessons learnt, for sharing with stakeholders, donors, and policy makers on the performance of the Scaling Seeds Technology Program (SSTP).
We were part of the organizing committee for the African Green Revolution Forum 2013-2015 events.
We developed the Forum’s program with the technical working group; designed the promotional materials; and coordinated the public relations, media, photography, videography, and website management service providers.
We developed the expo space for AGRA and its partners in Addis Ababa, Ethiopia – “The Walk through AGRA”. Some of the key expo visitors were HE Kofi Annan, and HE John Kufuor, President of Ghana among other dignitaries.
Our role in this Forum held in Zambia included: supporting the visibility for the Chief Executive Officer, the Chair and the board; managing media engagements and visibility for AGRF hosted functions and sessions; supporting the planning of the AGRF stakeholders’ luncheon; launch of the annual report; and the branding and communications aspects. We managed the videography, photography, social media, website, press center, and engagements with all Zambia and Pan-African media including a media tour in Zambia for AGRA’s partner project; coordinated the décor, logistics, program and coordinated AGRF’s expo space.
In 2016, we leveraged a corporate sponsorship opportunity for AGRF bringing onboard The Coca-Cola Company as a beverage and branding sponsor. This was a win-win for both AGRF and Coca-Cola.